LETTER FROM ERIN

Cladwell is entering an exciting new season, and I’d like to invite you to come along. It’s a season of storytelling and transparency. Exploring both our outside appearance and inward thoughts. Together, we are embarking on a journey of self-discovery through the doorway of our closet.

Seasons are part of earth’s natural rhythms and a nudge toward change. Fashion has seasons as well, but with them come new ads and slogans, new shop arrivals in our inbox, new beautiful distractions in posts as we scroll. Often, without realizing, we lose ourselves in it all.

This Winter, Cladwell aims to quiet the messages of who we ought to be to remember who we truly are. It has long been my dream that Cladwell guide people towards a simpler, freer, more expressive life. To invite others into a wildly accepting world of personal style.

In the coming seasons, I’d like to share that dream with you more openly. In fact, I’m using every creative, financial and relational resource I have to do so. Join me this Winter as we venture boldly into a world of WILDLY YOU!

With love,

Erin Flynn, Cladwell CEO