A little clarity.
A lot less wondering.

Questions about Cladwell, your colors, or where to start? You’re in the right place.

Getting started

A little about the app, and how to begin.

What is Cladwell?

Cladwell is a personal styling app for organizing your closet, discovering your colors and style, and getting daily outfit ideas and advice.

Explore the app
Do I have to photograph everything?

No. Most people never take a single photo. Choose from 15,000 cataloged items, paste a product link, or snap a photo when you need to.

Do I need a capsule wardrobe?

Not at all. Whether you have 30 pieces or 300, your stylist helps you understand your wardrobe and find ways to wear it.

Does it work for men?

Yes. Cladwell works for menswear, womenswear, or a mix of both. You'll choose what fits you when you get started.

Colors & style

Understand your wardrobe without needing to know all the terminology.

What is a seasonal color palette?

A seasonal color palette groups shades by warmth, depth and softness to help you choose clothes that work with your natural coloring. It’s a guide to explore; you can still wear any color you love.

Understand your colors
How accurate is the color analysis?

Your stylist looks at one daylight photo to recognize your undertone, contrast, depth, and clarity. It also shows you what it's seeing, so you can decide whether it feels like you.

How are my colors different from my style?

Your colors describe shades that work with your natural coloring. The Style Quiz explores the outfits and shapes you’re drawn to. Your Style Map brings both together.

Meet your stylist

Plans & devices

Know what to expect before you download or subscribe.

Can I use Cladwell for free?

Yes. The Free plan lets you build and organize your digital closet and track what you wear. Your Stylist adds colors, style discovery, daily outfits and personal styling advice.

Compare the plans
Is Cladwell available on Android?

Yes. Cladwell is available on iPhone, iPad and Android. Certain features are on iPhone and iPad only. Android will follow the latest release.

Get the app for your device
What happens after the 7 days?

For eligible new subscribers in the new iPhone and iPad app, after the 7-day trial, you'll be charged $39.99/year. If you cancel before then, your account simply drops to the Free plan. Your closet, capsules, and history stay exactly as they are — nothing is deleted.

Can I subscribe on the web instead of the App Store?

Yes. Web billing is handled by Cladwell; in-app billing is handled by Apple or Google. Offers can differ by platform. The price and trial terms shown on your purchase screen apply to your subscription.

Your photos & privacy

A clear answer about your photo, and where to read the details.

Is my photo used to train AI?

No. Your photo is only used to create your personal color palette. You can delete it at any time, and your results stay with you.

Read our privacy policy

Make more of your wardrobe.

Practical guides for the clothes, occasions and everyday questions in your life.

Capsule wardrobes

Getting started

Owning less

Wearing what you own

Men's style

Still wondering?
We’re here to help.

For questions about your account or using Cladwell, reach out to our team.

Email us

Ready to get to know your closet?

Start with the clothes you already own, and discover more ways to wear them.

Explore the app